Selling on Amazon is one of the most powerful ways to grow a brand, but it is also one of the most unpredictable. Every seller knows that success on Amazon can be life-changing, yet most do not realize how fragile that success really is until a suspension notice lands in their inbox.
In a single moment, sales stop, cash flow freezes, and inventory sits trapped in Amazon’s warehouses. Sellers who thought their businesses were stable suddenly face months of downtime, tens or hundreds of thousands of dollars in lost revenue, and mounting stress about whether their account will ever be restored.
HALO™ by ESQgo was created to solve this problem. It is the only attorney-backed protection plan built specifically for Amazon sellers.
Instead of waiting for disaster and scrambling after the fact, HALO™ gives you continuous protection, proactive monitoring, and unlimited account suspension defense, all for one simple monthly fee. It is not just about reacting to problems — it is about preventing them before they threaten your livelihood.
Why Sellers Cannot Afford to Take Risks
Amazon is obsessed with keeping customers happy, but that often comes at the expense of sellers. Even top-rated accounts can be flagged for reasons that have nothing to do with bad performance. A single counterfeit complaint from a competitor, a sudden shift in Amazon’s policy enforcement, or even a technical glitch can shut down a seller’s account without warning.
The impact is devastating.
- A seller earning $100,000 per year can expect to lose about $2,000 for every week offline.
- A seller generating $500,000 annually will see $10,000 disappear each week they remain suspended, and a 90-day downtime could cost them $150,000 in revenue.
- For million-dollar sellers, the number can easily exceed $250,000.
- *These figures do not even include legal fees, which can range from $3,000 to $10,000 for a single reinstatement attempt.
The truth is that most sellers are not prepared. Many try to write their own POAs and appeals, only to discover that Amazon rejects 70%to 80% of DIY submissions. Multiple failed appeals can actually make reinstatement harder, leaving sellers more frustrated and further from a solution.
This is why HALO™ exists. It removes the uncertainty and protects sellers from the worst-case scenario.
What HALO™ Provides
At its core, HALO™ is peace of mind. It is knowing that your account is being monitored every week by professionals who understand Amazon’s policies inside and out.
It is knowing that if the worst happens, you have an entire legal team ready to fight for you immediately, without hidden costs or delays.
When you join HALO™, you gain access to attorney-created playbooks and standard operating procedures that help you strengthen your account health and avoid red flags.
You receive weekly compliance reports that measure your account against other sellers, highlight areas of concern, and give you a clear path to improvement. You get monthly one-on-one legal strategy calls, plus group office hours with attorneys who can answer your questions and help you adapt to Amazon’s constant policy changes.
Most importantly, you get unlimited account suspension defense. Whether it takes one appeal or ten, ESQgo’s attorneys handle the entire process. They write and submit the plans of action, escalate your case to higher-level Amazon contacts, and even push forward to pre-arbitration if necessary.
Because HALO™ already has your account data and compliance history on file, the team can act immediately instead of wasting time onboarding when every day matters.
What’s Included in the HALO™ Subscription
Proactive Account Monitoring
Stay ahead of issues before they spiral. Our team reviews your Account Health, VOC, and performance metrics every week to identify risks early and keep your account protected.
Monthly Compliance Reports
Receive a full audit and performance benchmark against other HALO™ members so you know exactly where your account stands and what needs attention.
HALO™ Emergency Hotline
When Amazon takes action, skip the ticket line. You’ll get direct access to our attorneys with priority response times for immediate support.
Unlimited Suspension Defense
We provide full protection through our proven Quantum Appeals™ process, ensuring your business stays operational and your listings stay live.
Credits Toward Legal Services
Get five ASIN reinstatements free each year plus $4,800 in credits toward other legal services while you’re an active subscriber.
Monthly Legal Strategy Call
Work one-on-one with our legal experts to assess risks, refine your growth strategy, and plan for long-term compliance success.
Weekly Group Sessions
Join live office hours with our attorneys to ask questions, learn from other sellers’ experiences, and stay ahead of Amazon’s latest policy changes.
Attorney-Created Playbooks
Access expert-built templates, SOPs, and guides that help you resolve common issues quickly using the same methods our legal team relies on to defend sellers.
Who HALO™ Is Built For
HALO™ is designed for professional sellers who cannot afford long periods of downtime. Typically, this means businesses generating $500,000 hundred thousand dollars or more annually, though smaller sellers also see the value in the protection.
For serious Amazon brands, the math is simple. One suspension can wipe out more in lost sales than years of HALO™ membership ever would. For $499 per month, you are effectively buying rapid-response legal firepower, ongoing compliance support, and a permanent safety net.
If your account is already suspended, HALO™ does not apply immediately, but ESQgo still offers dedicated reinstatement services. Once you are reinstated, you can enroll in HALO™ to ensure you never have to face that situation again.
Why HALO™ Stands Out
There are consultants and service providers who offer suspension appeals, but most of them sell templates or take a reactive approach. They step in only after your account is down, and many have limited paths for escalation. HALO™ is different because it is attorney-backed, proactive, and comprehensive. t combines prevention, active monitoring, and full defense in one package.
Behind HALO™ is ESQgo, a law firm trusted by sellers worldwide. ESQgo has been featured in Bloomberg and The Seattle Times for landmark Amazon cases.
They have helped sellers recover more than $20,000,000 from Amazon and other eCommerce giants. The firm was founded by a former seven-figure Amazon seller who understands the marketplace from the inside and has authored a best-selling book on suspensions and intellectual property.
ESQgo has received recognition from Thomson Reuters as a Super Lawyer and won the Golden Seller Award for Best New Service Provider. With nearly two hundred client reviews averaging 4.8 stars, their reputation speaks for itself.
The Return on Investment
Many sellers wonder if a subscription plan like HALO™ is worth it. The answer becomes clear when you look at the numbers. A single suspension for a seven-figure brand can cost $250,000 or more in lost sales.
A one-time reinstatement can cost thousands in legal fees. By contrast, HALO™ provides unlimited account reinstatements, continuous monitoring, and legal strategy for less than $500 a month. Avoiding even one suspension can pay for years of membership.
Frequently Asked Questions about HALO™
What Makes HALO™ Different?
Most consultants sell templates or reactive services after suspension. HALO™ is attorney-backed, proactive, and includes unlimited account reinstatement support.
What If My Account Never Gets Suspended?
That’s the goal — and most HALO™ members never do. But you’ll still see ROI from weekly audits, compliance fixes, and attorney access. Even without a suspension, HALO™ pays for itself in stability, peace of mind, and growth confidence.
Who Is HALO™Designed for?
HALO™ is for Amazon sellers doing $500K+ annually, for whom a 90-day suspension can cost $125K in sales — or $250K if they’re $1M sales per year — plus $3K–$10K in legal fees. HALO™ protects you against both revenue loss and legal costs for just $499/month.
What’s Included in the HALO™ Knowledge Base?
You’ll get 100+ attorney-drafted guides, SOPs, and templates covering account health, IP complaints, authenticity claims, restricted products, and more. Plus, ready-to-use cease and desist letters and LOAs — all updated as Amazon’s rules evolve.
What’s the ROI of HALO™?
One suspension can cost a 7-figure brand $250K or more in lost sales in 90 days. A single reinstatement is $3K–$10K in legal fees. HALO™ gives you unlimited account reinstatement ($10K+ legal firepower) for only $499/month. Avoiding just one suspension can pay for years of membership.
What’s Included in the Monthly Compliance Report?
We monitor 50+ key data points to deliver a compliance scorecard covering policy risks, performance trends, and benchmarks against other sellers.
When does My Coverage Start?
Your coverage starts from day one. The moment you enroll, you receive weekly audits, compliance support, and direct access to our attorneys. If your account is suspended at any time while enrolled, you’re covered with unlimited account reinstatement support right from the start.
Can I Join If My Account Is Already Suspended?
HALO™ is built for prevention and ongoing protection, so it’s only available to active accounts. If you’re already suspended, we can still help through our dedicated reinstatement services — and once you’re back online, you’ll be eligible to join HALO™ for long-term protection.
What Happens If My Account Is Suspended?
You’ll get white-glove reinstatement: unlimited POAs, unlimited escalations, and pre-arbitration to Amazon’s attorneys. Since we already have your account data, we act fast while others onboard. Our attorneys fight until you’re back online — no extra fees.
What If I Need Other Services for my Amazon Business?
HALO™ members get more than account protection. As clients of ESQgo — an official Amazon SPN Partner law firm — you’ll receive member-only pricing on services like ASIN appeals, arbitration, IP enforcement, trademarks, and contracts. HALO™ is your gateway to full legal support.
Enroll Today
The reality is that every day you sell on Amazon without protection is a gamble. You could wake up tomorrow to find your account suspended, your funds frozen, and your sales on hold indefinitely.
Or you could wake up knowing that HALO™ has you covered, that your risks are being monitored, and that a legal team is ready to act instantly if Amazon makes a move against your business. Protect your brand. Protect your revenue. Protect your future.