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Amazon Appeal Lawyer Explains How to Appeal an Account Suspension

Amazon is an attractive platform for business owners who are looking for an online marketplace to sell their products. With a powerful search engine and a global reach, putting your business on Amazon can take you to heights that might otherwise be unattainable. Unfortunately, that means playing by Amazon’s rules, which can sometimes be unforgiving, but an Amazon appeal lawyer can help. 

If your account has been suspended, your only option to get it up and running again is to file an appeal and request that your account be reinstated. An Amazon appeal attorney from ESQgo, PC can work with you to file a successful appeal so that you can resume your business as quickly as possible. 

Step One: Identify the Reason Why Your Account or Listing Was Suspended

There are several reasons why your account may have been suspended, but the specific reason likely falls into one of three categories:

  1. Performance-related issues: These suspensions include reasons such as too many customer complaints, too many shipping issues, and general poor performance. 
  2. Violation of Amazon’s policies: Amazon has strict rules concerning what sellers can and can’t do on their platform. Even a minor violation of Amazon’s terms of service can result in a suspension.
  3. Sale of restricted items: Your account can be suspended for selling used products as new, selling counterfeit items, or selling products that are deemed unsafe or are otherwise restricted. 

Identifying the reason for your suspension is a critical step in the process because it will shape how you proceed with your appeal. Unfortunately, the reason for your suspension isn’t always easy to determine. An Amazon appeal lawyer will be able to define the reason for your suspension so that you can file an appeal that addresses the root cause of your suspension and get your account reinstated. 

Step Two: Create a Plan of Action with an Amazon Appeal Lawyer

Amazon requires that you draft and submit a Plan of Action that details how you are going to address the issue that led to your suspension. It’s important to note that you may need to take ownership of the problem, even if you feel that it’s unfair. As a result, you need to maintain a professional tone and not cast blame for your suspension on your customers or Amazon. 

An experienced Amazon appeal lawyer can provide invaluable guidance in drafting your plan of action. It should include the following elements: 

  • A concise summarization of the issue that led to your suspension
  • The specific steps you will take to remedy the issue
  • A detailed explanation of the policies and practices you will put in place to prevent future issues

The Plan of Action is the key piece of your appeal, so it’s important to do it correctly. In addition to the elements listed above, a lawyer will know how to craft a carefully tailored Plan of Action that will provide Amazon with the information they want and restore their confidence in you as a seller. 

Step Three: Submit Your Appeal

We know, this seems like an obvious step, but it’s important to follow the instructions provided by Amazon for filing your appeal. If you fail to follow these steps exactly as provided, or attempt to circumvent the process by contacting a different department, there is a good chance that you will jeopardize the success of your claim.

Once you have submitted your appeal, the best thing to do is to wait patiently. Sellers who attempt to badger Amazon into responding more quickly are likely to harm their case. You also need to be prepared to promptly respond to any requests for additional information. An Amazon appeal law firm can help you manage this process to ensure that your appeal is successful.

Step Four: Escalate (If Necessary)

If you have a more complex matter or your Plan of Actions are repeatedly denied, then we may need to escalate your case to external parties. Our Amazon appeal law firm has successfully escalated matters to Amazon’s legal department, the Executive team, the Better Business Bureau (BBB), Amazon’s legal representatives, and even to arbitration with the American Arbitration Association.

While only a small percentage of matters need to be escalated, it’s good to know that you are working with a law firm that has the ability and experience to resolve your case with multiple avenues. 

ESQgo – Your Amazon Appeal Lawyer Helping You Navigate the Appeal Process

Amazon Appeal Lawyer Mario Simonyan has built and sold two seven-figure Amazon businesses. As a result, he has deep experience in overcoming the challenges that sellers face. If your account has been suspended and you need help, contact us today to schedule a free 30-minute consultation.