Like any business, selling on Amazon comes with risks and potential legal issues if you enter it without the proper legal protections set in place. As the realm of...
Amazon Brand Registry
Dear Amazon Seller, You Might Need A Dynamic Brand Chamber
When you apply for trademark registration, the USPTO requires you to identify the International Classes (category of goods/services) that your trademark covers. Therefore,...
Amazon Seller Horror Story
Months ago, someone came to us asking for legal advice. He had lost his Amazon listing to a hijacker who had taken over his listing. Making matters worse for him, the...
A Quick Guide To Amazon’s Transparency Program
Enrolled in Amazon’s Brand Registry? If you are, Transparency by Amazon is another service that you can take advantage of to help protect your brand and customers from...
Why Private Label Brands With Registered Trademarks Sell For More
We recently assisted a client who found a private label brand that they wanted to buy. This business had about 200 SKUs in the toy category. We reviewed their financials and...
Why Should I Do A Clearance Search For My Trademark?
There are two critical steps in the trademark process. The first step is trademark clearance, and the second is trademark registration. Most brand owners skip the first step...